NEW materials promoting the flu vaccination for social care workers available to download FREE from end of August
A brand new flu vaccination campaign for health and social care workers is launching this year, delivered by Public Health England (PHE) and NHS England and NHS Improvement.
“Time to get your flu jab” will take a new approach to encouraging the uptake of flu vaccinations by social care staff – emphasising the protective benefit of the flu vaccination with a “Shield” motif and the message “Take care of others by taking care of yourself. If you work in the community, it’s time to get your annual flu jab”.
Campaign materials have been designed to show social care staff going about their work protected by the shield of flu vaccination – all materials, including adaptable artwork and social media tools, will be live on PHE’s Campaign Resource Centre for colleagues to download or print locally by the end of August. Further communication will be sent to you as and when these are made available.
The resources available include:
- A4 posters featuring different social care professionals (alongside posters featuring healthcare workers in clinical settings for NHS Trusts, which are already available to download)
- “I’ve had my flu jab” Sticker artwork
- Social media tools including gifs and digital banners
- Brand artwork
- Communications toolkit (including long and short copy)
We encourage all social care settings to adopt this campaign and brand when encouraging staff to get their flu vaccinations.
For any queries relating to this campaign, please contact Partnerships@phe.gov.uk